SPAR Friends Club

E-commerce
Tagline: Bronze
Tagline: Silver
Golden Application: Silver

Loyalty program app for SPAR and SPAR Family supermarkets

Design
We drew buttons with all our might ... See the result on the platforms
Android
iOS
Web

They say about us

— The application exceeded all expectations, becoming more popular with users than we expected. KODE is a professional and dedicated team that communicated openly throughout the work.

Дмитрий Салабаев,

менеджер программы лояльности SPAR
*мнение высказано авторитетному вашингтонскому исследовательскому центру Clutch.
Читать полный отзыв от Spar о работе с KODE

Main objectives:

  • create a user-friendly interface for participating in the loyalty program and show the benefits of participating in it
  • create a new channel of communication with customers and understand their interests and desires
  • integration with customer accounts in the retailer's loyalty system
  • integrate the online store into the mobile channel

Key Features:

  • we use the best user experience - it is easy to show the membership card to the cashier even in offline mode
  • friendship history - easily check individual loyalty program conditions and purchase history
  • searching for the nearest store on the map function
  • drawing discount coupons and a catalog of promotions also in a game mechanics format as an important communication and promo channel
  • call to the call center function
  • section ‘Shopping list’ to return customers to the hall
  • access to the Spar online store without additional authorization

Results:

  • from idea to implementation — 3 months
  • in less than 9 months, the application has earned the recognition of 115,000 Android users and 65,000 iOS users
  • immediately after the launch, it got into the top Google Play apps in the Retail section
  • corporate identity and visual solutions comply with the standards of the parent company Spar International
  • App Store rating — 4 stars

Awards

Golden Application

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